Reviewed · PICO DO ARIEIRO TO PICO RUIVO HIKES

Full Day East Tour at Pico do Arieiro and Santana with Pickup

5.0 · 31 reviews 7 to 8 hours (approx.) From $82.9 Operated by Madeira Electric Tours · Bookable on Viator
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Pico do Arieiro turns your whole day into a movie scene. This full-day east tour strings together high viewpoints, a forest walk around Ribeiro Frio, and the iconic triangular houses of Santana, all with pickup from Funchal and an English-speaking guide.

What I like most is the mix of big sights and small moments, like a short levada walk through Laurissilva forest, then a relaxed town stop where you can actually refuel. I also really value the small group size, since you feel less rushed and the guide can time stops well. One thing to consider first, though, is the altitude and viewpoints, especially if you’re afraid of heights or have altitude sickness.

Key Highlights You’ll Feel Immediately

Full Day East Tour at Pico do Arieiro and Santana with Pickup - Key Highlights You’ll Feel Immediately

  • Max 7 people means more personal attention and less crowd pressure at viewpoints
  • Pico do Arieiro at 1,818 meters delivers the kind of views you remember for years
  • Ribeiro Frio levada walk gives you a gentle stretch in Laurissilva forest
  • Santana triangular houses plus a real lunch break in town
  • Miradouro do Guindaste is an airy glass-and-steel ocean viewpoint
  • Ponta de São Lourenço adds a rugged coastline finish before you head back to Funchal

Riding East Madeira in a Small Group with Pickup

Full Day East Tour at Pico do Arieiro and Santana with Pickup - Riding East Madeira in a Small Group with Pickup
This is built for a smooth day from Funchal. You get pickup and drop-off within Funchal, start at 10:00 am, and should be out for about 7 to 8 hours. If you like not thinking about directions, parking, or where to eat, this format is a big win.

The vehicle is air-conditioned and the tour includes parking fees and insurance. There’s also a booster seat included for families who need it. And in the real world, an organized ride helps you spend energy on seeing Madeira, not on white-knuckling a rental car up narrow roads.

One practical note: the tour does not include a restroom on board. Plan on using facilities when you can at stops, and don’t assume there will be a quick bathroom break whenever you want one.

Why the 10:00 am Start Works (And When It Might Not)

Full Day East Tour at Pico do Arieiro and Santana with Pickup - Why the 10:00 am Start Works (And When It Might Not)
Starting at 10:00 am is smart for the east side. You get daylight for the mountain viewpoints and ocean views without feeling like you woke up at 5:00 am for a scenic drive that could have waited.

The tour also runs on good weather. If weather is poor, the experience may be canceled, then you’re offered another date or a full refund. That matters on Madeira because clouds can swallow the high points fast.

So, if your trip is short and you’re stressed about losing half a day to weather, keep a little flexibility. If you can swap plans, you’ll get a better chance of clear vistas.

First Stop: Pico do Arieiro at 1,818 Meters

Pico do Arieiro is where the east tour earns its reputation. You head up to 1,818 meters, and the viewpoint time is about 30 minutes. That short window is intentional. The best views are quick to enjoy, then gone as conditions shift.

If you’re the type who loves photos, this is your main target of the day. The views are described as sweeping, and you’ll have time to breathe mountain air, take pictures, and just look. Think of it as a “do not rush” moment, even though the stop itself is brief.

Now for the consideration: this is a high-altitude stop. The tour notes people with altitude sickness may want to reconsider, and it also flags people afraid of heights. If you’re unsure, be honest with yourself. A panoramic balcony feeling can be hard even when everything is safe and well managed.

Ribeiro Frio: A Short Levada Walk Through Laurissilva

Full Day East Tour at Pico do Arieiro and Santana with Pickup - Ribeiro Frio: A Short Levada Walk Through Laurissilva
After the big altitude moment, you get a calmer stop at Ribeiro Frio. It’s another 30-minute stop, but the real value here is the chance to stretch your legs on a levada walk in Laurissilva forest.

This is where the day feels more “Madeira” than just viewpoints. Laurissilva is that lush, misty forest you hear about, and this is the practical way to experience it without turning your day into a hike marathon. You’re not stuck for hours. You can walk, pause, and take in the green.

There’s also a bird element. Keep an eye out for small, quick-moving birds like the firecrest and chaffinch, which are often seen in this area. It’s not a zoo-style guaranteed spotting thing, but it’s a fun reason to slow down and look around instead of just walking past.

If you’re traveling with someone who gets tired easily, this stop tends to balance well. You get nature, but in a controlled time block.

Santana Town Stop: Triangular Houses and a Lunch Break

Full Day East Tour at Pico do Arieiro and Santana with Pickup - Santana Town Stop: Triangular Houses and a Lunch Break
Next comes Santana, and it’s a very different mood. You have about 1 hour here, including time for lunch. The tour notes the town is where you can see the iconic triangular houses with colorful, thatched roofs.

This stop is valuable because Santana gives you a clear sense of local architecture. It’s not just a look from far away. You’re actually in town with time to wander around at an easy pace and absorb what makes this region visually distinctive.

Lunch is not included, but the tour includes guidance on where to eat, and the lunch stop is described as pleasant with traditional food. If you want the easiest decision, let your guide’s recommendation lead. If you want to stay flexible, this is also the moment to choose based on what sounds good to you that day, since you’re in a real town center.

Practical tip: because lunch isn’t included, bring a little extra spending flexibility. If you’re picky about meal timing, consider eating earlier in the hour so you don’t feel rushed.

Miradouro do Guindaste: A Glass-and-Steel Ocean View

Full Day East Tour at Pico do Arieiro and Santana with Pickup - Miradouro do Guindaste: A Glass-and-Steel Ocean View
Then the tour turns dramatic again at Miradouro do Guindaste. This is another 30-minute viewpoint stop, described as standing on a balcony made of glass and steel, with ocean views that feel like you’re floating above the water.

This is one of those places where you understand why people keep coming back to Madeira. The viewpoint setup makes the scenery feel close and immediate, and it’s the kind of spot where even a short stop can feel like a big payoff.

If you’re nervous around heights, take it seriously here. Even if the tour is well run, the physical layout can feel intense. The tour already flags heights and altitude concerns, so treat that warning as real, not theoretical.

If you’re comfortable, take a moment to look slowly in both directions, not just at the closest dramatic cliff lines. That’s where the perspective lands.

Cliffs, caves, and the quieter half of the coast

Ponta de São Lourenço: Rugged Cliffs and Coast Views

Full Day East Tour at Pico do Arieiro and Santana with Pickup - Ponta de São Lourenço: Rugged Cliffs and Coast Views
The day finishes with Ponta de São Lourenço, a 30-minute stop focused on cliffs and ocean views. This is the rugged side of Madeira, and the peninsula is known for that dramatic edge where land meets sea.

This part of the tour is a great capstone. After mountains and forest, you end with ocean and rock shapes. If you like scenery that looks sculpted by wind and weather, this is your final hit of visual drama.

A short stop time is again the theme. It gives you time to see, take photos, and soak in the air, without turning the last hour into another rushed sprint.

Price and Value: What $82.90 Actually Buys You

Full Day East Tour at Pico do Arieiro and Santana with Pickup - Price and Value: What $82.90 Actually Buys You
At $82.90 per person, the tour may feel a bit high if you’re comparing it to a DIY day. But when you factor in what’s included, the value makes more sense.

You’re paying for:

  • Pickup and drop-off within Funchal
  • Air-conditioned vehicle
  • Parking fees
  • Insurance
  • Booster seat
  • The time and coordination to hit multiple scenic stops in one day

You are not paying for lunch, and you do not have a restroom on board. Admission at the listed stops is shown as free, so you’re not adding ticket costs each time you stop.

In other words, the price is mostly about convenience plus guide-led timing. If you want a full east-side day without the stress of car logistics, it’s a fair trade.

Your Guide Matters, and Here It Really Shows

One reason this tour gets strong scores is the guide. In the name of the guide, Roberto Camara comes up clearly in feedback. The pattern is consistent: attentive guiding, strong explanations, and adapting the day to the group.

You also get proof of practical guiding, like adjusting the order to reduce crowds when possible. That kind of timing can make a day feel relaxed instead of chaotic, especially at viewpoints where everybody arrives at once.

Roberto is also associated with food tips. For example, he’s been known to recommend dishes such as Espada Preta with passion fruit and banana, and a local dessert called Bolo Chabom. Even if you don’t follow every recommendation, it’s a useful sign that the guide pays attention to what you might enjoy, not just where you should stand for photos.

What to Bring (So You Enjoy Every Stop)

This tour mixes altitude viewpoints, forest walking, and ocean cliff air. So pack for variety.

Bring:

  • A light layer for mountain and viewpoint wind
  • Comfortable walking shoes for the levada stretch
  • Sunglasses and sun protection, even if clouds show up later
  • Water (and snacks if you tend to get hungry between stops)

Also, because lunch is not included, decide what you’ll do ahead of time. If you like control, plan a meal budget. If you like simplicity, be ready to follow the restaurant suggestion.

If you’re sensitive to heights or have altitude concerns, bring a bit of self-management too. You can ask the guide how to make the experience feel safer and more comfortable for your body and nerves.

The One Possible Drawback to Watch For

The main trade-off is the stop timing. Each scenic moment is spaced in about 30 minutes blocks, and the big town time in Santana is about 1 hour. That’s great for seeing a lot in one day, but it can feel short if you want long lingering.

If you’re the type who hates feeling rushed, you might find yourself choosing between photos and just sitting. The good news is the small group size and guide flexibility can help with pacing, but you still need to accept that this is a full-day sampler, not a slow, one-viewpoint-per-hour retreat.

Should You Book This East Tour with Pickup?

I think you should book this tour if you want a high-value, low-stress day on Madeira’s east side. It’s especially good if you don’t want to arrange your own transportation, deal with parking, or juggle multiple scenic points across the island.

You should also seriously consider it if you appreciate a small group and want a guide who actually talks through what you’re seeing, not just hands you a map. The Roberto Camara factor is real: the experience seems designed to feel personal and timed well.

I would hesitate if you have strong height or altitude issues, because the day includes Pico do Arieiro at 1,818 meters and viewpoint stops that can feel airy. If you’re on the fence, it might be worth asking your questions before committing so you can match the itinerary to your comfort level.

FAQ

What time does the tour start?

The tour starts at 10:00 am.

How long is the full day east tour?

It runs for about 7 to 8 hours.

Where do pickups happen?

Pickup and drop-off are within Funchal.

What is included in the price?

The tour includes pickup and drop-off within Funchal, insurance, an air-conditioned vehicle, parking fees, and a booster seat.

Is lunch included?

No. Lunch is not included.

Is there a restroom on board?

No. A restroom on board is not included.

What language is the tour offered in?

The tour is offered in English.

How large is the group?

This experience has a maximum of 7 travelers.

Are admission tickets needed for the stops?

The listed stops show admission ticket free.

Can I cancel for a full refund?

Yes. You can cancel up to 24 hours in advance for a full refund.

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